Barzel Metal Works — Internal Ads Reporting Tool

This page describes an internal software tool used by Barzel Metal Works LLC. It is not a product or service offered to customers.

Purpose of the application

Barzel Metal Works LLC operates an internal script that connects to the Google Ads API in order to manage our own advertising account. The application exists solely to reduce the manual work involved in reviewing and maintaining that account.

Specifically, the tool:

  • Reads search term and keyword performance reports from our Google Ads account
  • Adds negative keywords in bulk based on those reports
  • Pauses keywords that are not performing
  • Updates ad headlines and descriptions
  • Adjusts keyword-level maximum CPC bids

Who uses it

The application is used only by the owner of Barzel Metal Works LLC. It has no other users. It is not distributed, sold, licensed, or made available to any third party, and it does not offer any service to the public.

What it accesses

The application accesses exactly one Google Ads account — 451-916-9311 — which is owned and operated by Barzel Metal Works LLC. It does not access any account belonging to any other person or business. It collects no customer data and has no end users.

Authentication is performed by the account owner using Google OAuth 2.0. Credentials are stored locally on the owner's own computer and are not shared.

About Barzel Metal Works

Barzel Metal Works LLC is a steel and aluminum fabrication business in New Jersey. We manufacture custom metal handrails and guardrails and sell them directly to customers through this website. The Google Ads account this tool manages is the account we use to advertise those products.

Barzel Metal Works LLC
436 West Commodore Blvd, Unit 10
Jackson, NJ 08527
848-986-6481
sales@barzelmetalworks.com

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